The unboxing experience It's key to exciting customers and generating viral content. Eco-friendly packaging not only conveys value, but also increases sales and reduces returns. Here's how to design it step by step:
Quantified benefits
- Engagement: +30% of organic posts.
- Returns: −20% of incidents.
- Loyalty: +15% of returning customers.
Essential elements
- Recycled kraft box: robust, biodegradable and FSC certified.
- Sustainable filling: recycled paper shavings or cornstarch beads.
- Reusable tape: screen-printed cotton that the customer keeps.
- Plantable Card: built-in seed to reinforce your green message.
Unboxing sequence design
- Layer 1: Welcome message printed inside.
- Layer 2: Product wrapped in paper with brand pattern.
- Layer 3: Sustainable filling material.
- Layer 4: Insert with recycling instructions and QR code for feedback.
At Menta-Pack, we help companies improve the unboxing experience by designing innovative, functional, and completely sustainable packaging solutions. If your company wants to start making a difference, visit www.menta-pack.com .
